Recently I met a web designer at a networking meeting who declared that he had a plan for worldwide domination in his field. I loved that!
What made me really giggle is THAT is exactly what I am planning in the social media and email marketing realm. How fun is that?
Why dream small when the world can be your oyster?
There is so much left on the table right now in these markets. So much is completely untouched. We have some crazy brainstorming sessions with maniacal minds to dream up how we can own space that is currently not even being sampled.
Each quarter we try new ideas out and we watch to see what the results are. When we see something that is working we get a team of people involved and try it harder and faster and see if it makes a difference. We try it on our own business Loyal2U first. If it shows promise we add the method to a handful of willing clients as a value-add to their marketing package. If it works well for a few of them then we add it to one of our marketing programs as an ongoing benefit. As a result we have some very unique and powerful marketing plans and it is a whole lot of fun too.
Do you know that there are lots of people doing social media posting? Most though are single individuals with no team effort or plan behind their madness.
Did you know that the average marketing expert was trained prior to social media hitting the scene? Only a few years ago nobody knew what Facebook was. A Yahoo was a delinquent teenager and we still looked in dictionaries and encyclopaedias to figure things out. Print advertising is changing in effectiveness. Yellow pages are archaic. We now look to people who are under 25 to figure out how to use our basic day-to-day equipment.
Marketing is evolving. You can still go out and find someone to send your message by telegram if you want to but wouldn’t it be more effective to use something a bit more sexy? A Model T and a 2012 Lexus are both similar in that they are both cars, but that is where the similar ends. Which one do you want to drive today?
We are the modern marketing maniacs. Mixed media guerrilla marketing tactics for those who dare to “share” online.
Yep we have a plan for worldwide domination. Do you?
If you do, come get in our Lexus and let’s take it for a test drive, shall we?
Kerry George
Always Loyal2U
403-818-6467
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